Tips, guides, and insights to help service contractors win more jobs and grow their business.
Most contractors guess at lead profitability. Stop guessing. Here's the exact formula I use to know which leads are making money and which ones are draining it.
Spent three months tracking every lead. Found out what separates the ones that turn into jobs from the ones that waste your time. The patterns are brutal and obvious.
A real story about response time, data, and the $4,500 mistake that changed how I run my business.
A founder's confession: watching contractors juggle fragmented lead platforms was broken enough that I decided to fix it myself.